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Poolhouse is a creative production studio that specializes in telling brand stories through visual content.

Led by Natalie Gulliver, Renée Rodenkirchen and Hallie Gould, who have known each other since the good old days; each spent the first portions of their careers honing their respective skills in design, film, photography and brand strategy.

They joined forces when they realized they were smarter, better, faster & stronger as a team.


Past & Present Clients

W Hotels
Second City Chicago
The Specialty Coffee Association

Louis Vuitton
Bobbi Brown

Jo Malone
Stuart Weitzman


Three heads are better than one



Renée Rodenkirchen

Lead Director / Photographer


With a keen eye and clear vision, Renée’s experience in photography, film, and media has allowed her to hone a distinct view and playful aesthetic, making for work that stands out and pushes a brand forward.

Career highlights: Through working at Coveteur and with internationally recognized publications and brands, Renée has had the pleasure of capturing talent such as Oprah, Common, Gwyneth Paltrow, Maggie Gyllenhall, Karli Kloss, Daria Werbowy, Manolo Blahnik and Leon Bridges to name a few. And has worked with global brands such as, CHANEL, Louis Vuitton, W Hotels, Mercedes, Sephora, and many others.



Natalie  Gulliver

Executive Producer / Creative Director


Natalie’s ability to understand a brand and what makes it tick is her finest quality. Her GSD attitude always results in a fun and creative partnership with a wildly successful outcome. Natalie has a background in Graphic Design and her understanding of the Adobe Suite is an asset when collaborating with other creatives.

Career highlights: Creating unique & identifiable brand identities clients such as: The Seawolf, Studio B Web series, Specialty Coffee Association and an expansive collection of letterpress stationary.



Hallie Gould

Executive Producer / Client Services


With a background in brand strategy, communications and project management, Hallie’s M.O. is to ensure that each project is on brand, on time & on budget.

Career highlights: Director of Marketing for Bite Beauty (LVMH) and leading global client projects with Dove, Holt Renfrew, Harvard & Sonos while at Bruce Mau Design and Capital C Communications.